We worked with Igloo to develop a fresh style and better functionality for a new line of iconic coolers. The Island Breeze and Marine Breeze coolers feature large ‘soft-ride’ sport wheels, telescoping handles, and Igloo’s Cool Riser Technology, a functional design element that improves cooling performance by minimizing contact with warm ground surfaces.
More than just a stylistic box, our design influence also extended to concept work for storage, utility, transportation, handle mechanisms, and usability. The slide-out handle of the production design for the Contour Glide cooler line is one example. This handle stores horizontally, and slides out and locks into an ergonomic angle when deployed for much more human-friendly pull-behind transportation.